Pierre-Antoine de Preux: Lateral Entrepreneurship - From High Finance to Scaling Brands with Performance Marketing

In this episode we interview Pierre-Antoine de Preux about his career journey going from high finance in Australia to starting a performance marketing agency in the UK.

Pierre-Antoine de Preux
Pierre-Antoine de Preux
November 24, 2020

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Pierre walks us through landing a job in quantitative finance, growing a surfboard company, and transitioning into a lucrative career in performance marketing. 

Pierre has founded Sweet P Social, SP creative, Female Startup Club, and is now a partner at Amplifyr, a leading digital marketing firm. Pierre specializes in using data to scale brands' revenue through performance marketing.


Amplifyr: https://www.amplifyr.com.au/

The Ads MBA:  https://www.femalestartupclub.com/the-ads-mba

Sweet P Social: https://www.sweetpsocial.com/

Eye Symmetry Surfboard: https://www.eyesymmetry.com/

LinkedIn: https://www.linkedin.com/in/padepreux/

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Transcript (courtesy of Audiograph)

Episode Transcript

Kyle Bishop
Co-Host of The Louis and Kyle Show

Kyle is studying finance and accounting at the University of Alabama. He enjoys all things real estate, reading, learning,