Joel Hansen: Mastering LinkedIn and Teaching CEOs How To Tell Stories

Joel Hansen heads marketing and partnerships at LOI Venture, a 20M seed fund backing the brightest founders under 30. In addition, Joel advises CEOs on social media storytelling (having worked with brands like the LA Clippers, Prezi, and Best Buy), and teaches a Maven CBC on building a storytelling engine. This episode is a mini-masterclass on using LinkedIn to propel your brand, Joel's techniques for impressive achievement, early marriage, and, of course, best practices for storytelling.

Joel Hansen
Joel Hansen
March 9, 2022

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Notes

Joel Hansen is the Head of Marketing for LOI Venture and author of PersonalBrandBrief.com. LOI Venture is a $20M seed-stage venture fund investing in Canadian founders under 30. 

Joel has participated in over 100+ events for organizations like Microsoft, UBC, University of Toronto, LA Staples Centre, Rogers Arena, Brainstation, and Linkedin HQ.  Joel has also given 2 TEDx talks. 

Creators Mentioned: Li Jin, Shane Parrish, Balaji Srinivasan, Shaan Puri

Links:

Joel's Cohort Based Course: https://maven.com/joel-hansen/linkedin-masterclass

Joel on Twitter: https://twitter.com/joelshansen

Joel on LinkedIn:  https://www.linkedin.com/in/joelshansen/

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Transcript (courtesy of Audiograph)

Episode Transcript

Louis Shulman
Co-Host of The Louis and Kyle Show
https://twitter.com/LouisShulmanhttps://www.instagram.com/shulmanlouis/https://www.linkedin.com/in/louisshulman/

Louis is finishing his degree in computer science from the University of Alabama. He loves books, exercise, and internet challenges.